by BJSM Social Media Editors Chloë Williamson and Jennifer Duncan The days are short, the pavements are treacherous, and cosying up on the sofa seems particularly appealing at this time of year. As a result, many people may find themselves lacking the motivation, energy, confidence or desire to get out and get moving. This means […]
Tag: messaging
‘Step’ into Christmas: physical activity messaging for the festive period and beyond
By Chloë Williamson and Jennifer Duncan Busy schedules, family commitments, fatigue, dark evenings and slippy pavements are just some of the various factors that can make convincing the general public to be physically active even more challenging. One way we can influence attitudes, motivation and intention to be active is through physical activity messaging and […]