Every 10 tobacco ad sightings boost teens’ risk of starting to smoke by almost 40 per cent

Tobacco ads really do persuade teens to take up smoking, with every 10 sightings boosting the risk by almost 40 per cent, reveals research published in BMJ Open. The researchers base their findings on over 1300 ten to 15 year old non-smokers whose exposure to tobacco advertising and subsequent behaviour were monitored over a period […]

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