{"id":210,"date":"2011-05-12T01:57:56","date_gmt":"2011-05-12T01:57:56","guid":{"rendered":"https:\/\/blogs.bmj.com\/tc\/?p=210"},"modified":"2011-05-12T02:05:47","modified_gmt":"2011-05-12T02:05:47","slug":"pmi-ceo-louis-camilleri-says-quitting-not-that-hard","status":"publish","type":"post","link":"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/","title":{"rendered":"PMI CEO Louis Camilleri says quitting &#8220;not that hard&#8221;"},"content":{"rendered":"<p>By Ruth Malone, Editor <em>Tobacco Control<\/em><\/p>\n<p>Cancer nurse and University of California, San Francisco graduate student Elisabeth Tove Gundersen, a member of the advocacy group <a href=\"http:\/\/www.nightingalenurses.org\/\" target=\"_blank\">Nightingales Nurses<\/a> attended the Philip Morris International shareholder <a href=\"http:\/\/news.yahoo.com\/s\/ap\/20110511\/ap_on_he_me\/us_philip_morris_int_l_annual_meeting\" target=\"_blank\">meeting<\/a> today in New York City and spoke about how difficult it was for her patients to stop smoking. CEO Louis Camilleri, himself a smoker, said that tobacco \u201cwas not that hard to quit.\u201d Gundersen told him that if he developed disease from smoking, she would provide him good care at UCSF.<\/p>\n<p>Twenty years after the CEOs of all the US tobacco companies got up in front of Congress and swore nicotine was\u00a0not addictive, tobacco company executives are still lying through their teeth!<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-211 alignleft\" title=\"quitting not that hard\" src=\"https:\/\/blogs.bmj.com\/tc\/files\/2011\/05\/z215111309.jpg\" alt=\"\" width=\"200\" height=\"197\" \/><!--TrendMD v2.4.8--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Ruth Malone, Editor Tobacco Control Cancer nurse and University of California, San Francisco graduate student Elisabeth Tove Gundersen, a member of the advocacy group Nightingales Nurses attended the Philip Morris International shareholder meeting today in New York City and spoke about how difficult it was for her patients to stop smoking. CEO Louis Camilleri, [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-210","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PMI CEO Louis Camilleri says quitting &quot;not that hard&quot; - Blog - Tobacco Control<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PMI CEO Louis Camilleri says quitting &quot;not that hard&quot; - Blog - Tobacco Control\" \/>\n<meta property=\"og:description\" content=\"By Ruth Malone, Editor Tobacco Control Cancer nurse and University of California, San Francisco graduate student Elisabeth Tove Gundersen, a member of the advocacy group Nightingales Nurses attended the Philip Morris International shareholder meeting today in New York City and spoke about how difficult it was for her patients to stop smoking. CEO Louis Camilleri, [...]Read More...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog - Tobacco Control\" \/>\n<meta property=\"article:published_time\" content=\"2011-05-12T01:57:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2011-05-12T02:05:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogs.bmj.com\/tc\/files\/2011\/05\/z215111309.jpg\" \/>\n<meta name=\"author\" content=\"BMJ\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"BMJ\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/2011\\\/05\\\/12\\\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/2011\\\/05\\\/12\\\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\\\/\"},\"author\":{\"name\":\"BMJ\",\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/#\\\/schema\\\/person\\\/ba3da426ed20e8f1d933ca367d8216fe\"},\"headline\":\"PMI CEO Louis Camilleri says quitting &#8220;not that hard&#8221;\",\"datePublished\":\"2011-05-12T01:57:56+00:00\",\"dateModified\":\"2011-05-12T02:05:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/2011\\\/05\\\/12\\\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\\\/\"},\"wordCount\":126,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/2011\\\/05\\\/12\\\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/files\\\/2011\\\/05\\\/z215111309.jpg\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/2011\\\/05\\\/12\\\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/2011\\\/05\\\/12\\\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\\\/\",\"url\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/2011\\\/05\\\/12\\\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\\\/\",\"name\":\"PMI CEO Louis Camilleri says quitting \\\"not that hard\\\" - Blog - Tobacco Control\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/2011\\\/05\\\/12\\\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/2011\\\/05\\\/12\\\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/files\\\/2011\\\/05\\\/z215111309.jpg\",\"datePublished\":\"2011-05-12T01:57:56+00:00\",\"dateModified\":\"2011-05-12T02:05:47+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/2011\\\/05\\\/12\\\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/2011\\\/05\\\/12\\\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/2011\\\/05\\\/12\\\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\\\/#primaryimage\",\"url\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/files\\\/2011\\\/05\\\/z215111309.jpg\",\"contentUrl\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/files\\\/2011\\\/05\\\/z215111309.jpg\",\"width\":\"250\",\"height\":\"246\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/2011\\\/05\\\/12\\\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"PMI CEO Louis Camilleri says quitting &#8220;not that hard&#8221;\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/#website\",\"url\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/\",\"name\":\"Blog - Tobacco Control\",\"description\":\"A space to discuss the wider issues of tobacco control beyond the journal.\",\"publisher\":{\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/#organization\",\"name\":\"Blog - Tobacco Control\",\"url\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/files\\\/2017\\\/10\\\/blog-logo-tobacco-control.png\",\"contentUrl\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/files\\\/2017\\\/10\\\/blog-logo-tobacco-control.png\",\"width\":255,\"height\":34,\"caption\":\"Blog - Tobacco Control\"},\"image\":{\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/#\\\/schema\\\/person\\\/ba3da426ed20e8f1d933ca367d8216fe\",\"name\":\"BMJ\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b4d8f39281bcae118348a1c027347b8e53b82d42520e774a8b50dd9a6ac6c01d?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b4d8f39281bcae118348a1c027347b8e53b82d42520e774a8b50dd9a6ac6c01d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b4d8f39281bcae118348a1c027347b8e53b82d42520e774a8b50dd9a6ac6c01d?s=96&d=mm&r=g\",\"caption\":\"BMJ\"},\"sameAs\":[\"https:\\\/\\\/blogs.bmj.com\\\/\"],\"url\":\"https:\\\/\\\/blogs.bmj.com\\\/tc\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"PMI CEO Louis Camilleri says quitting \"not that hard\" - Blog - Tobacco Control","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/","og_locale":"en_US","og_type":"article","og_title":"PMI CEO Louis Camilleri says quitting \"not that hard\" - Blog - Tobacco Control","og_description":"By Ruth Malone, Editor Tobacco Control Cancer nurse and University of California, San Francisco graduate student Elisabeth Tove Gundersen, a member of the advocacy group Nightingales Nurses attended the Philip Morris International shareholder meeting today in New York City and spoke about how difficult it was for her patients to stop smoking. CEO Louis Camilleri, [...]Read More...","og_url":"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/","og_site_name":"Blog - Tobacco Control","article_published_time":"2011-05-12T01:57:56+00:00","article_modified_time":"2011-05-12T02:05:47+00:00","og_image":[{"url":"https:\/\/blogs.bmj.com\/tc\/files\/2011\/05\/z215111309.jpg","type":"","width":"","height":""}],"author":"BMJ","twitter_card":"summary_large_image","twitter_misc":{"Written by":"BMJ","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/#article","isPartOf":{"@id":"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/"},"author":{"name":"BMJ","@id":"https:\/\/blogs.bmj.com\/tc\/#\/schema\/person\/ba3da426ed20e8f1d933ca367d8216fe"},"headline":"PMI CEO Louis Camilleri says quitting &#8220;not that hard&#8221;","datePublished":"2011-05-12T01:57:56+00:00","dateModified":"2011-05-12T02:05:47+00:00","mainEntityOfPage":{"@id":"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/"},"wordCount":126,"commentCount":1,"publisher":{"@id":"https:\/\/blogs.bmj.com\/tc\/#organization"},"image":{"@id":"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/#primaryimage"},"thumbnailUrl":"https:\/\/blogs.bmj.com\/tc\/files\/2011\/05\/z215111309.jpg","inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/","url":"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/","name":"PMI CEO Louis Camilleri says quitting \"not that hard\" - Blog - Tobacco Control","isPartOf":{"@id":"https:\/\/blogs.bmj.com\/tc\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/#primaryimage"},"image":{"@id":"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/#primaryimage"},"thumbnailUrl":"https:\/\/blogs.bmj.com\/tc\/files\/2011\/05\/z215111309.jpg","datePublished":"2011-05-12T01:57:56+00:00","dateModified":"2011-05-12T02:05:47+00:00","breadcrumb":{"@id":"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/#primaryimage","url":"https:\/\/blogs.bmj.com\/tc\/files\/2011\/05\/z215111309.jpg","contentUrl":"https:\/\/blogs.bmj.com\/tc\/files\/2011\/05\/z215111309.jpg","width":"250","height":"246"},{"@type":"BreadcrumbList","@id":"https:\/\/blogs.bmj.com\/tc\/2011\/05\/12\/pmi-ceo-louis-camilleri-says-quitting-not-that-hard\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blogs.bmj.com\/tc\/"},{"@type":"ListItem","position":2,"name":"PMI CEO Louis Camilleri says quitting &#8220;not that hard&#8221;"}]},{"@type":"WebSite","@id":"https:\/\/blogs.bmj.com\/tc\/#website","url":"https:\/\/blogs.bmj.com\/tc\/","name":"Blog - Tobacco Control","description":"A space to discuss the wider issues of tobacco control beyond the journal.","publisher":{"@id":"https:\/\/blogs.bmj.com\/tc\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blogs.bmj.com\/tc\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/blogs.bmj.com\/tc\/#organization","name":"Blog - Tobacco Control","url":"https:\/\/blogs.bmj.com\/tc\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/blogs.bmj.com\/tc\/#\/schema\/logo\/image\/","url":"https:\/\/blogs.bmj.com\/tc\/files\/2017\/10\/blog-logo-tobacco-control.png","contentUrl":"https:\/\/blogs.bmj.com\/tc\/files\/2017\/10\/blog-logo-tobacco-control.png","width":255,"height":34,"caption":"Blog - Tobacco Control"},"image":{"@id":"https:\/\/blogs.bmj.com\/tc\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/blogs.bmj.com\/tc\/#\/schema\/person\/ba3da426ed20e8f1d933ca367d8216fe","name":"BMJ","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/b4d8f39281bcae118348a1c027347b8e53b82d42520e774a8b50dd9a6ac6c01d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b4d8f39281bcae118348a1c027347b8e53b82d42520e774a8b50dd9a6ac6c01d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b4d8f39281bcae118348a1c027347b8e53b82d42520e774a8b50dd9a6ac6c01d?s=96&d=mm&r=g","caption":"BMJ"},"sameAs":["https:\/\/blogs.bmj.com\/"],"url":"https:\/\/blogs.bmj.com\/tc\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/blogs.bmj.com\/tc\/wp-json\/wp\/v2\/posts\/210","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.bmj.com\/tc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.bmj.com\/tc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.bmj.com\/tc\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.bmj.com\/tc\/wp-json\/wp\/v2\/comments?post=210"}],"version-history":[{"count":0,"href":"https:\/\/blogs.bmj.com\/tc\/wp-json\/wp\/v2\/posts\/210\/revisions"}],"wp:attachment":[{"href":"https:\/\/blogs.bmj.com\/tc\/wp-json\/wp\/v2\/media?parent=210"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.bmj.com\/tc\/wp-json\/wp\/v2\/categories?post=210"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.bmj.com\/tc\/wp-json\/wp\/v2\/tags?post=210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}