{"id":47852,"date":"2020-06-22T13:34:12","date_gmt":"2020-06-22T12:34:12","guid":{"rendered":"https:\/\/blogs.bmj.com\/bmj\/?p=47852"},"modified":"2020-06-23T11:39:08","modified_gmt":"2020-06-23T10:39:08","slug":"richard-smith-will-carbon-consumption-cost-and-severe-limitations-finish-paper-journals","status":"publish","type":"post","link":"https:\/\/blogs.bmj.com\/bmj\/2020\/06\/22\/richard-smith-will-carbon-consumption-cost-and-severe-limitations-finish-paper-journals\/","title":{"rendered":"Richard Smith: Will carbon consumption, cost, and severe limitations finish paper journals?"},"content":{"rendered":"<p><span style=\"font-weight: 400\">The demise of most medical journals and the transformation of the remaining rump has been predicted for years, not least in my book <\/span><i><span style=\"font-weight: 400\">The Trouble With Medical Journals<\/span><\/i><span style=\"font-weight: 400\">, which I wrote in 2003 and was published in 2006. One major factor has kept journals going: the fact that they are the main (if inadequate) device for scoring academics. But the appearance of Plan S, <a href=\"https:\/\/www.coalition-s.org\/\">a programme by funders to make all research open access<\/a>,<\/span> <span style=\"font-weight: 400\">and the rapid rise of preprints was already threatening the <\/span><i><span style=\"font-weight: 400\">ancien r\u00e9gime<\/span><\/i><span style=\"font-weight: 400\"> before the pandemic arrived. Now the requirement to publish fast and make everything related to the pandemic accessible for free is shaking journals further. The role and future of journals will be discussed today with the editors of <em>The <\/em><\/span><i><span style=\"font-weight: 400\">BMJ<\/span><\/i><span style=\"font-weight: 400\"> and <\/span><i><span style=\"font-weight: 400\">JAMA<\/span><\/i><a href=\"https:\/\/www.rsm.ac.uk\/events\/rsm-studios\/2019-20\/pen83\/\"><span style=\"font-weight: 400\"> on a webinar of the Royal Society of Medicine<\/span><\/a><span style=\"font-weight: 400\">, but here I want to concentrate on just one question about the future\u2014whether paper journals will survive?<\/span><\/p>\n<p><span style=\"font-weight: 400\">In <a href=\"https:\/\/www.amazon.co.uk\/How-Bad-Are-Bananas-everything\/dp\/1788163818\/ref=pd_lpo_14_t_0\/259-8023747-3979407?_encoding=UTF8&amp;pd_rd_i=1788163818&amp;pd_rd_r=d3a3acd7-a45c-4b30-80bf-4149e0185f72&amp;pd_rd_w=HmcHx&amp;pd_rd_wg=6MFm5&amp;pf_rd_p=7b8e3b03-1439-4489-abd4-4a138cf4eca6&amp;pf_rd_r=0W9E7E899JY2E6AWW1VJ&amp;psc=1&amp;refRID=0W9E7E899JY2E6AWW1VJ\">Mike Berners-Lee\u2019s book on the carbon footprint of everything<\/a>, I read about the carbon footprint of newspapers, which triggers for me a question of how much longer paper versions of scientific journals will continue. There are other reasons apart from their carbon footprint why paper journals are likely to end, including cost and severe limitations, and it is probably more a question of when rather than whether.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Let\u2019s start with carbon. Berners-Lee writes: \u201cA quality paper every day of the week adds up to 270 kg CO2e per year, even if you recycle them all. That\u2019s equivalent to flying from London to Madrid one way.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">Journals like <em>The <\/em><\/span><i><span style=\"font-weight: 400\">BMJ<\/span><\/i><span style=\"font-weight: 400\">, <\/span><i><span style=\"font-weight: 400\">Lancet<\/span><\/i><span style=\"font-weight: 400\">, and <\/span><i><span style=\"font-weight: 400\">Nature<\/span><\/i><span style=\"font-weight: 400\"> are weekly not daily, and they are not as thick as what Berners-Lee calls \u201ca quality paper\u201d (I hate quality being used as an adjective), but they are thicker than the <\/span><i><span style=\"font-weight: 400\">Guardian Weekly<\/span><\/i><span style=\"font-weight: 400\">, of which Berners-Lee writes the following:<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u201cOpting for a slimmed-down weekly paper, such as the <\/span><i><span style=\"font-weight: 400\">Guardian Weekly<\/span><\/i><span style=\"font-weight: 400\">, is one good way to reduce emissions. Another is to get your news online. If you do this for an hour a week on a 50-watt laptop and if we multiply that by, say, 5 to take account of the production of the laptop, the running of your network and the electricity consumed by all the hubs and servers around the world that support the websites you browse, it still comes to around half the impact of the <\/span><i><span style=\"font-weight: 400\">Guardian Weekly<\/span><\/i><span style=\"font-weight: 400\">.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">It&#8217;s also worth noting that journals are thicker than the <\/span><i><span style=\"font-weight: 400\">Guardian Weekly<\/span><\/i><span style=\"font-weight: 400\"> and come in packets, and Berners-Lee wrote his book when a much smaller proportion of electricity was generated from renewables and laptops were less energy efficient. The carbon saving may thus be greater than Berners-Lee estimated. Further, if readers send their discarded journals to landfill rather than recycle them then their carbon footprint more than doubles<\/span><\/p>\n<p><span style=\"font-weight: 400\">Then the sad truth of a journal like <em>The <\/em><\/span><i><span style=\"font-weight: 400\">BMJ<\/span><\/i><span style=\"font-weight: 400\"> is that it is sent to many people who belong to the BMA but don&#8217;t read the journal. I estimate that perhaps 10% of recipients never read the journal, and the majority read only a small part of it. Most doctors also receive many other journals\u2014specialist journals and journals from their colleges. College journals are often thicker than <em>The <\/em><\/span><i><span style=\"font-weight: 400\">BMJ<\/span><\/i><span style=\"font-weight: 400\"> and yet, I suggest, are even more poorly read. People usually read only a small proportion of even the journals they subscribe to: I subscribe to the <\/span><i><span style=\"font-weight: 400\">Economist,<\/span><\/i><span style=\"font-weight: 400\"> but most weeks read only about a fifth of it at the most.<\/span><\/p>\n<p><span style=\"font-weight: 400\">The <a href=\"https:\/\/scholarlykitchen.sspnet.org\/2011\/12\/07\/the-costs-of-print\/\">cost of printing, warehousing, and distributing paper journals<\/a> is a high proportion of their costs\u2014perhaps 10-20% of traditional science publishers\u2019 gross revenue.<\/span>\u00a0<span style=\"font-weight: 400\">For newspapers, most of which are no longer profitable and many of which have disappeared, costs are even higher: <a href=\"http:\/\/adrianmonck.com\/2008\/12\/newspaper-cost-structure\/#:~:text=In%20a%20typical%20operation%2C%20the,for%20administrative%20and%20marketing%20expenditures\">25%-35% for paper and printing and 30%-40% for distribution<\/a>. <\/span><span style=\"font-weight: 400\">Newspapers can be potentially made profitable overnight by ceasing printing paper versions, and publishers of paper scientific journals can similarly increase their profits\u2014or save themselves\u2014by ceasing publishing on paper. Financial problems caused by the covid-19 pandemic may hasten this change.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Many scientific journals are already available only electronically\u2014all those, for example, published by the Public Library of Science and Biomed Central and all new journals; and some journals that did have a paper form now exist only electronically. Indeed, <em>The<\/em> <\/span><i><span style=\"font-weight: 400\">BMJ<\/span><\/i><span style=\"font-weight: 400\"> is best described as an online journal with various paper versions that contain subsets of what is available electronically. Many readers of journals, particularly younger ones, read only online and through apps. For years I taught a class on medical journalism at Imperial College, and I would ask students each year what they read: 15 years ago several read paper newspapers and publications; now none do.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Publishing scientific papers is old-fashioned in that it restricts length and does not allow access to the full dataset. It does not make sense in the electronic world to restrict length when it means leaving out details of what was done and does not leave space for the many caveats that always accompany science. Brevity may be appreciated by casual readers, but there are few casual readers: those who really care about the science want every scrap of detail, including access to the full dataset.<\/span><\/p>\n<p><span style=\"font-weight: 400\">I should confess here that I prefer to read paper journals, particularly journals like <em>The<\/em> <\/span><i><span style=\"font-weight: 400\">BMJ<\/span><\/i><span style=\"font-weight: 400\"> and <\/span><i><span style=\"font-weight: 400\">Lancet<\/span><\/i><span style=\"font-weight: 400\"> that are much more than a collection of scientific papers, and I read them more than I read journals online. Indeed, if I want to read an article very carefully I will often print out the paper version of an online article, partly so that I can make marks on the paper version. There is some evidence from neuroscience that reading on paper allows for deeper reading, but I wonder if this might be a generational effect. I prefer reading novels to reading scientific journals, and, in contrast to my preference for paper journals, I prefer to read the novels on a Kindle.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Publishers and editors are nervous about stopping producing paper version of journals for fear of losing readers, particularly subscribers, and advertising; and there are strong sentimental ties to paper. But as older readers die and advertisers follow the eyeballs to online versions, paper versions will look ever more anachronistic, and their carbon footprint and cost will consign paper journals to history.<\/span><\/p>\n<p><em><strong>Richard Smith<\/strong>\u00a0was the editor of\u00a0<\/em>The BMJ<em>\u00a0until 2004.<\/em><\/p>\n<p><em><strong>Competing interests<\/strong>: None declared.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The demise of most medical journals and the transformation of the remaining rump has been predicted for years, not least in my book The Trouble With Medical Journals, which I [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/blogs.bmj.com\/bmj\/2020\/06\/22\/richard-smith-will-carbon-consumption-cost-and-severe-limitations-finish-paper-journals\/\">More&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":43788,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[955],"tags":[],"class_list":["post-47852","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-richard-smith"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Richard Smith: Will carbon consumption, cost, and severe limitations finish paper journals? 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