{"id":42030,"date":"2018-05-09T14:00:37","date_gmt":"2018-05-09T13:00:37","guid":{"rendered":"https:\/\/blogs.bmj.com\/bmj\/?p=42030"},"modified":"2018-05-21T15:44:44","modified_gmt":"2018-05-21T14:44:44","slug":"tim-coleman-stubbing-out-the-public-health-problem-of-an-era","status":"publish","type":"post","link":"https:\/\/blogs.bmj.com\/bmj\/2018\/05\/09\/tim-coleman-stubbing-out-the-public-health-problem-of-an-era\/","title":{"rendered":"Tim Coleman: Stubbing out the public health problem of an era"},"content":{"rendered":"<p class=\"standfirst\"><i><span style=\"font-weight: 400\">The National Institute for Health Research (NIHR) is highlighting seven research legends whose work has shaped the NHS, as part of its celebrations for the NHS\u2019s 70th birthday and the NIHR\u2019s <\/span><\/i><a href=\"https:\/\/www.nihr.ac.uk\/news-and-events\/support-our-campaigns\/i-am-research\/\"><i><span style=\"font-weight: 400\">I Am Research campaign<\/span><\/i><\/a><i><span style=\"font-weight: 400\">. First up is a look at the work of Sir Richard Doll, who\u00a0showed that cigarette smoking caused lung cancer<\/span><\/i><\/p>\n<p><!--more--><span style=\"font-weight: 400\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-42033 alignright\" src=\"https:\/\/blogs.bmj.com\/bmj\/files\/2018\/05\/richard_doll_70-1024x512.jpg\" alt=\"\" width=\"346\" height=\"167\" \/>Sir Richard Doll had an illustrious career. Through his efforts, the world learnt much about the causes of cancer and the dangers of asbestos, radiation, and (of course) smoking. After his research into smoking and lung cancer during the 1950s, the realisation dawned that tobacco use was <\/span><i>the<\/i><span style=\"font-weight: 400\"> public health problem of the era and not a harmless pastime. We all know what\u2019s happened since. How many other 20<\/span><span style=\"font-weight: 400\">th<\/span><span style=\"font-weight: 400\"> century epidemiologists have had such a transformative impact on people&#8217;s understanding of the determinants of disease? \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">To what extent do I consider Sir Richard Doll to be a research &#8220;legend&#8221;? I\u2019m not sure I\u2019ve earned the right to bestow that honour, so I\u2019ve taken advice. The <em>Cambridge English Dictionary<\/em> says a &#8220;legend&#8221; is \u201c<\/span><span style=\"font-weight: 400\">someone very famous and admired, usually because of their ability in a particular area.<\/span><span style=\"font-weight: 400\">\u201d Just considering the one area of Doll\u2019s work emphasised above, this is a no brainer; the &#8220;legend&#8221; threshold is clearly surpassed. Don\u2019t take my word for this, though, Google &#8220;Richard Doll&#8221; and see if you can find reason to disagree. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Am I hasty in allocating Doll this status? He certainly changed the world\u2019s knowledge of many illnesses. But shouldn\u2019t an <\/span><i>NIHR<\/i><span style=\"font-weight: 400\"> research legend demonstrate clear impact in the NHS too? Fortunately, Doll\u2019s influence here doesn\u2019t disappoint, even if one again only considers smoking. I am a GP. How would my work be different if Sir Richard had never lived? Firstly, I\u2019d probably smoke. A pipe would give me more gravitas than cigarettes and I\u2019d have to either smoke in my consulting room, like some doctors did, or schedule regular &#8220;pipe breaks&#8221; into my day. I would be blissfully ignorant about the harms of smoking and more likely to offer my patients cigarettes than help with stopping\u2014even if they developed lung cancer or heart disease.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Thankfully, Sir Richard did exist. Although I tried smoking as a teenager, a friend\u2019s mum made me think again and I didn\u2019t ever fully adopt the habit. Immature, teenage me was saved from smoking because Doll had shown how harmful smoking is. Fast forward to my GP work in 2018 and\u2014again, because of Doll\u2014I fully realise that smoking kills my patients and wrecks their lives. Also, due to research that was only possible because of his early work, I can offer smokers numerous types of cessation support. It\u2019s even possible to refer them on to Stop Smoking Services (SSS) for specialist help, although a major cloud on the horizon is that these vital services are no longer universal\u2014they are endangered.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Before Doll and Austin Bradford Hill demonstrated that smoking causes lung cancer through their work at the Medical Research Council, smoking was ubiquitous across social classes and many doctors smoked. By 1954, the government accepted the link and the middle classes started quitting in droves. <\/span><\/p>\n<p><span style=\"font-weight: 400\">When he died in 2005, Doll would very likely have been delighted that UK smoking rates were falling fast. However, improvements were chiefly among the better off, so smoking had become disproportionately concentrated among society\u2019s poorest people. <\/span><span style=\"font-weight: 400\">Given his well documented non-conformist views, my bet is that Doll would have been saddened that those with most to gain benefited least from such a massive social change. Nevertheless, he might have been heartened by the government\u2019s national and vigorous action against smoking. Back then, although SSS were a very new NHS entity, it was mandatory for primary care trusts to deliver them and the performance of SSS was closely managed by the then Department of Health. Any smoker could access the services\u2019 evidenced based support to increase their chances of permanent cessation.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Worldwide, legions of researchers, including me, have followed Doll by trying to find ways of treating or preventing smoking. Few epidemiologists have caused such a seismic shift in the international research agenda. Take a look at the thousands of randomised controlled trials (RCTs) reviewed in the tobacco section of the <\/span><a href=\"http:\/\/tobacco.cochrane.org\/\"><span style=\"font-weight: 400\">Cochrane Library<\/span><\/a><span style=\"font-weight: 400\">. All of these studies test interventions against smoking. This necessary work continues today and the NIHR is a leading supporter, funding, for example, the largest ever RCTs of <\/span><a href=\"https:\/\/www.nejm.org\/doi\/full\/10.1056\/NEJMoa1109582\"><span style=\"font-weight: 400\">nicotine replacement therapy used in pregnancy<\/span><\/a><span style=\"font-weight: 400\">* or for &#8220;<\/span><a href=\"https:\/\/trialsjournal.biomedcentral.com\/articles\/10.1186\/1745-6215-15-296\"><span style=\"font-weight: 400\">preloading.<\/span><\/a><span style=\"font-weight: 400\">&#8220;<\/span><\/p>\n<p><span style=\"font-weight: 400\">As the NHS turns 70 this year, celebrating research legends is a great idea, but it\u2019s important that we remember what they did and why they are lauded. It took almost half a century after Doll and Hill\u2019s landmark paper for the NHS to implement national treatment services for smokers, and sadly less than 20 years later these have become an <\/span><a href=\"https:\/\/www.cancerresearchuk.org\/sites\/default\/files\/la_survey_report_2017.pdf\"><span style=\"font-weight: 400\">optional extra<\/span><\/a><span style=\"font-weight: 400\"> with patchy coverage across the country. Smoking <\/span><i>is<\/i><span style=\"font-weight: 400\"> less prevalent now than in the past, but there are still millions of UK citizens who want to stop and can\u2019t manage this alone. Smoking is still a national problem and requires a national NHS response. A crucial component of this response should be to help those wanting to quit by giving them the very best support. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Sir Richard\u2019s work has had a great impact\u2014as all research should. The demise of SSS suggests we risk forgetting this when instead we should continue to build on Doll&#8217;s significant achievements.<\/span><\/p>\n<p><span style=\"font-weight: 400\">*More information on the trial: Double blind, randomised, placebo controlled trial of nicotine replacement therapy (NRT) in pregnancy &#8211; SNAP is available in the <\/span><a href=\"https:\/\/www.journalslibrary.nihr.ac.uk\/programmes\/hta\/060701\/#\/\"><span style=\"font-weight: 400\">NIHR Journals Library<\/span><\/a><span style=\"font-weight: 400\">.<\/span><\/p>\n<p><span style=\"font-weight: 400\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-42032\" src=\"https:\/\/blogs.bmj.com\/bmj\/files\/2018\/05\/Tim_Coleman-1024x995.png\" alt=\"\" width=\"216\" height=\"199\" \/><i><span style=\"font-weight: 400\"><strong>Tim Coleman<\/strong> is a p<\/span><\/i><i><span style=\"font-weight: 400\">rofessor of primary care <\/span><\/i><i><span style=\"font-weight: 400\">in the Faculty of Medicine and Health Sciences at the University of Nottingham. He is a senior investigator for the NIHR, a senior editor for <\/span><\/i><span style=\"font-weight: 400\">Addiction<\/span><i><span style=\"font-weight: 400\">, an associate editor for <\/span><\/i><span style=\"font-weight: 400\">Thorax,<\/span><i><span style=\"font-weight: 400\"> and a Cochrane Tobacco Addiction Group editor.\u00a0<\/span><\/i><\/span><\/p>\n<p><strong>Competing interests:\u00a0<\/strong>Most of Tim\u2019s research is into smoking cessation. His employer, the University of Nottingham, has received payment of numerous research grants to fund this work.The views and opinions expressed in this blog are those of the author and do not necessarily reflect those of the NIHR, NHS, or the Department of Health and Social Care.<\/p>\n<p>Professor Coleman&#8217;s article was originally published on <a href=\"https:\/\/www.nihr.ac.uk\/blogs\/stubbing-out-the-public-health-problem-of-an-era\/8446\">the NIHR website<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The National Institute for Health Research (NIHR) is highlighting seven research legends whose work has shaped the NHS, as part of its celebrations for the NHS\u2019s 70th birthday and the [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/blogs.bmj.com\/bmj\/2018\/05\/09\/tim-coleman-stubbing-out-the-public-health-problem-of-an-era\/\">More&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":42035,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[236],"tags":[],"class_list":["post-42030","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nhs"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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