{"id":4002,"date":"2012-11-08T08:40:04","date_gmt":"2012-11-08T07:40:04","guid":{"rendered":"https:\/\/blogs.bmj.com\/bjsm\/?p=4002"},"modified":"2012-11-08T08:40:04","modified_gmt":"2012-11-08T07:40:04","slug":"run-the-world-to-change-health-behaviours-are-you-ready-to-practise-what-you-preach","status":"publish","type":"post","link":"https:\/\/blogs.bmj.com\/bjsm\/2012\/11\/08\/run-the-world-to-change-health-behaviours-are-you-ready-to-practise-what-you-preach\/","title":{"rendered":"&#8216;Run the World&#8217; to change health behaviours \u2013 are you ready to practise what you preach?"},"content":{"rendered":"<h2><strong>By Liam West (<\/strong><a href=\"https:\/\/twitter.com\/Liam_West\"><strong>@Liam_West<\/strong><\/a><strong>)<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-4005\" src=\"https:\/\/blogs.bmj.com\/bjsm\/files\/2012\/11\/run-the-world-277x300.jpg\" alt=\"\" width=\"277\" height=\"300\" srcset=\"https:\/\/blogs.bmj.com\/bjsm\/files\/2012\/11\/run-the-world-277x300.jpg 277w, https:\/\/blogs.bmj.com\/bjsm\/files\/2012\/11\/run-the-world.jpg 306w\" sizes=\"auto, (max-width: 277px) 100vw, 277px\" \/>We all know regular physical activity is good for our health. So good in fact that it is often regarded as the equivalent of medicine&#8217;s \u2018wonder drug.\u2019 \u00a0<a href=\"https:\/\/blogs.bmj.com\/bjsm\/2012\/10\/06\/exercise-as-a-medicine-for-both-health-professionals-and-patients\/\">Exercise prescription<\/a> is steadily increasing in practice and there might even be <a href=\"http:\/\/bjsm.bmj.com\/content\/46\/4\/228.extract\">medico-legal implications<\/a> if we don\u2019t encourage patients to get physically active to reduce their risk factors for morbidity. <strong><span style=\"color: #800080\">B<\/span><span style=\"color: #800080\">ut how can you enthuse patients to get off the sofa and get moving?<\/span><\/strong><\/p>\n<p>A possible answer \u2013 lead by example and propose a challenge!<\/p>\n<p>The\u00a0<a href=\"http:\/\/www.5x50.co.uk\/\" target=\"_blank\"><strong>www.5&#215;50.co.uk<\/strong><strong>\u00a0campaign<\/strong><\/a>\u00a0is an effort to<strong>\u00a0raise awareness of the benefits of exercise &amp; physical activity<\/strong>. I am currently helping to promote this campaign across the UK, especially in Wales, so that the message spreads &#8211; regular physical activity helps keep you healthy; it helps keep you free of disease; it is effective.<\/p>\n<p><strong>Physical Inactivity kills 9% of the world\u2019s population.<\/strong><\/p>\n<p>The next stage of the campaign is the\u00a0<strong>&#8216;Run the World&#8217;<\/strong> challenge. It\u00a0asks people to\u00a0<strong>walk, cycle or run 5kms (3.1 miles) a day for a week from 23rd November,<\/strong>\u00a0and involve friends, family, and patients as a taster to get fit. Challenge yourself and your community to be active and share in the experience of the benefits of physical activity. <a href=\"http:\/\/5x50.co.uk\/take-the-challenger\/login\" target=\"_blank\">Sign up now!<\/a><\/p>\n<figure id=\"attachment_4006\" aria-describedby=\"caption-attachment-4006\" style=\"width: 300px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-4006\" src=\"https:\/\/blogs.bmj.com\/bjsm\/files\/2012\/11\/andrew-murray1-300x199.jpg\" alt=\"\" width=\"300\" height=\"199\" srcset=\"https:\/\/blogs.bmj.com\/bjsm\/files\/2012\/11\/andrew-murray1-300x199.jpg 300w, https:\/\/blogs.bmj.com\/bjsm\/files\/2012\/11\/andrew-murray1.jpg 615w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><figcaption id=\"caption-attachment-4006\" class=\"wp-caption-text\">Andrew Murray wins 2012 North Pole Marathon<\/figcaption><\/figure>\n<p><a href=\"https:\/\/twitter.com\/docandrewmurray\">Dr. Andrew Murray<\/a> is making a documentary film about his commitment to the challenge . He is personally going to complete an ice marathon in\u00a0Antarctica\u00a0followed by 50kms on 7 different continents in 7 days. We applaud Dr. Murray\u2019s commitment to both being physically activite and promoting its importance!<\/p>\n<p>In comparison to this, 5kms a day from you is a drop in the ocean. But, nonetheless, it is an important drop.<\/p>\n<p>Scotland&#8217;s Chief Medical Officer Harry Burns, their NHS executive team &amp; Sports Minister Shona Robison have all signed up to\u00a0<strong>www.5&#215;50.co.uk<\/strong><strong>. <\/strong>Here in Wales both Cardiff &amp; Swansea medical schools,<strong> <\/strong>Cardiff City Football Club, the Welsh Rugby Union doctor and some players have signed up along with Public Health Wales &#8211; If they can do it, so can\u00a0you!\u00a0<strong>We all need to be in this together!<\/strong><\/p>\n<p>We really want\u00a0UK \/ world wide\u00a0doctors, lecturers &amp; students involved as a priority. However, we also want to engage the broader public, so that\u00a0<strong>everyone thinks about how they might become more physically active<\/strong>. We need your help to make a difference:<\/p>\n<ul>\n<li>Join the challenge and become a physical activity ambassador;<\/li>\n<li>\u00a0Encourage all your friends, families or patients to get more active;<\/li>\n<li>\u00a0Use\u00a0<strong><a href=\"http:\/\/5x50.co.uk\/challenges\" target=\"_blank\">http:\/\/5&#215;50.co.uk\/challenges<\/a><\/strong>\u00a0to do so.<\/li>\n<\/ul>\n<h3>&#8216;Run the World&#8217; starts soon (November 23<sup>rd<\/sup>);\u00a0<a href=\"http:\/\/5x50.co.uk\/take-the-challenger\/login\" target=\"_blank\">sign up now and share with your networks<\/a>!<\/h3>\n<p>*************************************************<\/p>\n<p><em><strong>Liam West<\/strong><\/em><\/p>\n<p><em>Founder and President of Cardiff Sports &amp; Exercise Medicine Society (CSEMS);\u00a0Organiser of the Cardiff SEM Conference 2012;\u00a0BJSM Associate Editor;\u00a0Coordinator of the &#8220;Undergraduate Perspective on Sports &amp; Exercise Medicine&#8221; Blog Series for BJSM;\u00a0Student Representative for the Council of Sport Medicine for the Royal Society of Medicine;\u00a0Founder of Undergraduate Sports &amp; Exercise Medicine Society (USEMS)<\/em><\/p>\n<p><em>\u00a0<strong>Dr. Andrew Murray<\/strong><\/em><\/p>\n<p><em> Scottish Government Physical Activity Champion;\u00a0@docandrewmurray &#8211; Twitter;\u00a0www.docandrewmurray.com ;\u00a0General Practitioner, Sport &amp; Exercise Medicine Registrar;\u00a0Author &#8211; Running Beyond Limits<\/em><!--TrendMD v2.4.8--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Liam West (@Liam_West) We all know regular physical activity is good for our health. So good in fact that it is often regarded as the equivalent of medicine&#8217;s \u2018wonder drug.\u2019 \u00a0Exercise prescription is steadily increasing in practice and there might even be medico-legal implications if we don\u2019t encourage patients to get physically active to [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/blogs.bmj.com\/bjsm\/2012\/11\/08\/run-the-world-to-change-health-behaviours-are-you-ready-to-practise-what-you-preach\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2030,1,188,187],"tags":[1786,8268],"class_list":["post-4002","post","type-post","status-publish","format-standard","hentry","category-behavior-changes","category-uncategorized","category-guest-posts","category-hot-topic","tag-exercise-is-medicine","tag-exercise-prescription"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>&#039;Run the World&#039; to change health behaviours \u2013 are you ready to practise what you preach?  - BJSM blog - social media&#039;s leading SEM voice<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.bmj.com\/bjsm\/2012\/11\/08\/run-the-world-to-change-health-behaviours-are-you-ready-to-practise-what-you-preach\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"&#039;Run the World&#039; to change health behaviours \u2013 are you ready to practise what you preach?  - BJSM blog - social media&#039;s leading SEM voice\" \/>\n<meta property=\"og:description\" content=\"By Liam West (@Liam_West) We all know regular physical activity is good for our health. So good in fact that it is often regarded as the equivalent of medicine&#8217;s \u2018wonder drug.\u2019 \u00a0Exercise prescription is steadily increasing in practice and there might even be medico-legal implications if we don\u2019t encourage patients to get physically active to [...]Read More...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blogs.bmj.com\/bjsm\/2012\/11\/08\/run-the-world-to-change-health-behaviours-are-you-ready-to-practise-what-you-preach\/\" \/>\n<meta property=\"og:site_name\" content=\"BJSM blog - social media&#039;s leading SEM voice\" \/>\n<meta property=\"article:published_time\" content=\"2012-11-08T07:40:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogs.bmj.com\/bjsm\/files\/2012\/11\/run-the-world-277x300.jpg\" \/>\n<meta name=\"author\" content=\"BMJ\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"BMJ\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/bjsm\\\/2012\\\/11\\\/08\\\/run-the-world-to-change-health-behaviours-are-you-ready-to-practise-what-you-preach\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/bjsm\\\/2012\\\/11\\\/08\\\/run-the-world-to-change-health-behaviours-are-you-ready-to-practise-what-you-preach\\\/\"},\"author\":{\"name\":\"BMJ\",\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/bjsm\\\/#\\\/schema\\\/person\\\/ba3da426ed20e8f1d933ca367d8216fe\"},\"headline\":\"&#8216;Run the World&#8217; to change health behaviours \u2013 are you ready to practise what you preach?\",\"datePublished\":\"2012-11-08T07:40:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/bjsm\\\/2012\\\/11\\\/08\\\/run-the-world-to-change-health-behaviours-are-you-ready-to-practise-what-you-preach\\\/\"},\"wordCount\":560,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/bjsm\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/bjsm\\\/2012\\\/11\\\/08\\\/run-the-world-to-change-health-behaviours-are-you-ready-to-practise-what-you-preach\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/blogs.bmj.com\\\/bjsm\\\/files\\\/2012\\\/11\\\/run-the-world-277x300.jpg\",\"keywords\":[\"Exercise is Medicine\",\"Exercise prescription\"],\"articleSection\":[\"Behavior changes\",\"General\",\"Guest Posts\",\"Hot Topic\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/blogs.bmj.com\\\/bjsm\\\/2012\\\/11\\\/08\\\/run-the-world-to-change-health-behaviours-are-you-ready-to-practise-what-you-preach\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blogs.bmj.com\\\/bjsm\\\/2012\\\/11\\\/08\\\/run-the-world-to-change-health-behaviours-are-you-ready-to-practise-what-you-preach\\\/\",\"url\":\"https:\\\/\\\/blogs.bmj.com\\\/bjsm\\\/2012\\\/11\\\/08\\\/run-the-world-to-change-health-behaviours-are-you-ready-to-practise-what-you-preach\\\/\",\"name\":\"'Run the World' to change health behaviours \u2013 are you ready to practise what you preach? 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