You don't need to be signed in to read BMJ Blogs, but you can register here to receive updates about other BMJ products and services via our site.

Global health days

Tobacco Plain Packaging: To Brand or Not To Brand

31 May, 16 | by BMJ Clinical Evidence

Felix Hernandez - croppedRahaghi - cropped

 

 

By Felix Hernandez and Franck Rahaghi

As we try to convince a patient to quit smoking after 60 years he quickly reminds us that in “his time” macho cowboys and cool camels advertised cigarettes on the television. With the many restrictions placed on tobacco advertising, the package has become the main vehicle for advertising. more…

BMJ Clinical Evidence Blog homepage

BMJ Clinical Evidence

Clinical Evidence is a database of systematic overviews on the effectiveness of key interventions, together with tools and resources to learn and practise EBM. Visit site



Creative Comms logo

BMJ Clinical Evidence latest news

BMJ Clinical Evidence latest news